Upsurge are a series of gigs organised by Jar Music Live in partnership with the music industry. This year they have once again uncovered some great new talent and provided them with the resources, connections and opportunities to help achieve their ultimate music goals.
Some highlights are a recording deal for Amy Jo and a publishing deal for Segun and Johan with Incessant records/Universal; A promotion/license deal for MaVe; A publishing deal for Bee with BMG and festival slots for Belle, Rebecca J and Grace at The Big festival, Brandy UK Tour and British Summertime Festival (Hyde Park) -respectively.
After a slight pause, Upsurge returns for 4 Spring gigs held at Cargo Hoxton with some impressive guests including the opportunity for bands to be one of the 20 acts shortlisted to play the Primo Maggio Concert in Rome.
Cargo is situated in the heart of Hoxton and a favourite with music moguls and the press and where acts like Paloma Faith, Kanya West, Ed Sheeran, Bjork, Rudimental, Paul Weller, Olly Murs, Kelis, ASAP Rocky, Jesse Ware have all performed.